---
title: "Time management: Why the next ten minutes are the most important"
description: There are a million blog posts about time management But this article just covers the next ten minutes and to win at productivity.
image: https://geekboss.com/hubfs/age-barros-Yx1ZkifiHto-unsplash-scaled-1-3-1.jpg
---

[Productivity](https://geekboss.com/blog/tag/productivity)

# Why the next ten minutes are the most important in your whole life

[ By Matthew Stibbe ![Matthew Stibbe](https://app.hubspot.com/settings/avatar/c0fe13642b2329271b9ce0a5b41d744a) ](https://geekboss.com/blog/author/matthew-stibbe)

 Published 03/Apr/2018  Updated June 3 2026

![Close up of an elegant wristwatch](https://geekboss.com/hs-fs/hubfs/age-barros-Yx1ZkifiHto-unsplash-scaled-1-3-1.jpg?width=1600&height=1000&name=age-barros-Yx1ZkifiHto-unsplash-scaled-1-3-1.jpg)

No watch on earth, [no matter how expensive](https://www.forbes.com/sites/msolomon/2014/06/19/louis-vuittons-escale-worldtime-watch-goes-around-the-world-in-60-seconds/), is going to give you an extra minute of your life. No camera, [no matter how elegant](https://leica-camera.com/en-GB/photography/cameras/m/m-a-typ-127-silver), is going to freeze time. When we talk about **time management**, we try to save time – but time doesn’t save, it passes.

We know this intuitively. That is why blog posts that tell you how to save time and get more time, for [example by getting up early](https://geekboss.com/blog/get-up-earlier) are so popular. I have cupboards **full of gadgets that promised to make me more efficient.** Oh well.

## How I spend my time

I once spent two weeks doing a detailed [time and motion study](http://blog.idonethis.com/how-to-do-a-time-and-motion-study-to-make-real-change/) on my time. I learned three things:

1. **Flitting restlessly** between tasks like a child on hot sand, driven by interruptions, my need to tick stuff off a bottomless to-do list is very strong.
2. Most of my time is spent on** low-impact work:** writing emails, tinkering with websites, project management, answering the phone and so on. You know what’s it like.
3. Just occasionally, I did something **important**. Not necessarily big but definitely good like a seed or a smile.

If you’re lucky or careful, you work for fifty minutes an hour so you can spend ten minutes doing something like this:** innovative, productive or exciting.**

**[![Marketing Strategy foundations course CTA](https://no-cache.hubspot.com/cta/default/289742/f5078ad8-43c6-493e-bdd4-7530d06591d3.png)](https://cta-redirect.hubspot.com/cta/redirect/289742/f5078ad8-43c6-493e-bdd4-7530d06591d3)**

## Just ten minutes

Here are some examples of things that take ten minutes but which have **a high return on the time invested.** There are other ways to improve your [personal productivity](https://geekboss.com/blog/too-much-to-do) and [team productivity](https://geekboss.com/blog/how-to-crack-the-whip-without-leaving-a-mark-ten-tips-for-instant-team-productivity-wins) but this is what I want to do more.

- Find a life-enhancing new **blog to read.** Subscribe to it. (Try [Brain Pickings](https://www.themarginalian.org/), [Seth Godin](https://seths.blog/), [This Charming Charlie](https://thischarmingcharlie.tumblr.com/), [Zen Habits](https://zenhabits.net/).)
- Listen to a **podcast** for a while and get inspired. (Try [This American Life](https://www.thisamericanlife.org/), Startup, [Radiolab](https://radiolab.org), [99% Invisible](https://99percentinvisible.org/).)
- Contact a **friend** that you haven’t spoken to for a while. (This is a good use for Facebook. Try also picking up the phone.)
- Write someone a birthday **card** and actually post it. It’s a really nice thing to do.
- Go on **LinkedIn**, find an old colleague, someone you admire, an exciting prospect and send them a message. You could end up with a new friend, a mentor or a new client.
- Download a great **game** and enjoy it for a few minutes. [Time you enjoy wasting isn’t wasted time](https://en.wikipedia.org/wiki/Bertrand_Russell). (Try [A Dark Room](http://adarkroom.doublespeakgames.com/) or the Internet Archive’s collection of [90s classic games](https://archive.org/details/softwarelibrary_msdos_showcase). Look at [SimIsle](https://archive.org/details/SimIsle_Maxis_Eng) or [LEGO Loco](https://archive.org/details/LegoLoco). I designed them.)
- Write your **diary**.
- Reflect on your new year’s **resolutions**. You know the ones you wrote LAST YEAR!
- Turn ten minutes into an hour. [Cancel a meeting.](https://www.articulatemarketing.com/blog/better-meetings) Take something off your to-do list. Email someone to say ‘**No**, I can’t help with that. Sorry.’
- Pick one thing that’s broken in your [company culture](https://www.articulatemarketing.com/about-us), business model, or working practices. Now brainstorm ways to **fix it.**
- **Write a blog post** from the heart and share it with everybody. You get what you give, but sssh, don’t tell anyone!

[![How to choose an agency for your new website](https://no-cache.hubspot.com/cta/default/289742/aab369e3-a371-48eb-a47f-85895833e378.png)](https://cta-redirect.hubspot.com/cta/redirect/289742/aab369e3-a371-48eb-a47f-85895833e378)

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